SEO

Paid marketing means you advertise about your website or webpage within the list of a search engine by paying either each time your advertisement is clicked (pay-per-click - PPC) or less commonly, when your ad is displayed. Paid Marketing has a great outcome in the industry as it is a scalable and a predictable way of marketing. As people come seeking for what they want the search engine will do some manipulation and if relevant to their search the advertisement of the business you own will be displayed. At first it may seem as a disadvantage because of the fact that as the user clicks on the ads there will be an amount deducted from the payment that is already done by the company but actually it has an advantage because these ads will get displayed only when the consumer searches for it in particular. It is the most profitable aspect of the SEO .Google Adwords is also one of the platforms used for paid marketing. Using Paid Marketing increases the Search engine ranking of the pag